Sierra Club Oakland, CA, USA
Mar 09, 2020
Scope: The Online Organizing Manager plans, strategizes, and implements the online education and mobilization efforts of the campaign. Accesses Club database systems to assess results, build data files, and target online organizing strategies. Coordinates editing, writing, researching, and developing online web pages and action alerts to support the online activist network. Works with vendors and creative campaign launches. Manages and tracks online organizing activity for the campaign as directed. Job Activities: Manages online organizing staff responsible for the work of the campaign. Reviews the work of staff and provides training and ongoing performance feedback. Conducts formal performance evaluations, and takes appropriate disciplinary action when needed. Makes recommendations in hiring, termination, and salary decisions. Works with online organizers and other staff to develop and recommend online engagement plans for specific regions and on specific national efforts in conjunction with campaigns or programs. Leads implementation of national strategy through writing, editing, and production of online tools. Organizes, develops, and coordinates online email outreach, web-based advocacy, and online-to-offline integration of members and supporters who are interested in the national campaign. Supports and mentors staff on digital distributed organizing strategies in the campaigns Uses Club integrated email/web/constituent relationship management system to develop segmented lists, track and report results, target emails, and link to appropriate web pages. Assists with the coordination of vendors as assigned. Continually finds ways to identify and recruit/convert new supporters, reach new and diverse audiences online and get them involved and excited in online programs. Reaches out and engages online volunteers to win campaigns, build power and raise funds. Works with online organizers and other staff to develop culturally competent digital strategies to grow, engage, and support the work in frontline communities. Oversees strategy and functionality of regional campaign websites in coordination with Communications staff on content development and engagement functionality Travels to organize and coordinate training events, strategy sessions, field meetings, visibility events, or other large events and conferences as needed. Communicates directly with members of the Beyond Coal Campaign online network, including writing and editing content. Responds to questions, forwards inquiries to other staff or volunteers, and provides a high level of customer service for the online network. Participates in developing a strategy and implementing an integrated Beyond Coal Campaign presence on existing regional social networking sites as well as the campaign’s specific web-presence. Performs administrative duties as assigned by supervisor. Performs miscellaneous duties as directed. Seasonal Activities: Heavier seasonal workloads may occur as a result of project deadlines, staff absences and vacancies, and during peak activity periods. Frequent weekend and/or evening work required. Knowledge & Skills: We are passionate about developing a diverse and inclusive workforce. If you are interested in this position, we encourage you to apply. Valuable knowledge and skills include: Three to five plus years’ experience in online organizing or campaigning. Prior management and change management experience preferred. Previous experience developing and managing online creative campaigns, preferably including the management of design and web development vendors and regional email acquisition campaigns with a focus on engaging new audiences. Proficient computer skills and prior experience with internet applications including email, constituent relationship management or other related data systems, social networking systems and web applications. Excellent writing and editing skills. Demonstrated skills in writing and production of online campaign materials. Good verbal communication skills. Strong organizational and problem-solving skills and ability to work effectively in an action-oriented office. Ability to work independently, cooperatively and effectively with public, staff, and volunteers. The Sierra Club offers competitive salary package commensurate with skills and experience plus excellent benefits that include medical, dental, and vision coverage, and a retirement savings 401(k) plan. This is a category 4 exempt position. Sierra Club is a 501(c)(4) non-profit organization. Sierra Club employees are not eligible to participate in the Federal Public Service Loan Forgiveness (PSLF) Program. Sierra Club values the expertise and talents of foreign nationals. Sierra Club sponsors both nonimmigrant and immigrant visas when certain criteria are met, based on immigration laws and organizational needs. Such sponsorship is at the discretion of the Department Head and Sierra Club Human Resources in consultation with the employee’s manager. The Sierra Club cannot guarantee the approval of a visa petition. The Sierra Club is an equal opportunity employer committed to workforce diversity. Explore, enjoy and protect the planet. Remember to say you found this opportunity at EnvironmentalCareer.com !