Context: Assists with planning of, coordinates and executes media strategies for assigned national/regional level issues and/or campaigns related to our Beyond Coal efforts. Provides support for Communications team members working on specific campaigns.
Scope: The Communications Assistant works closely with the Beyond Coal Communications staff to support and carry out communications strategies. Researches and prepares reports for release to media, assists with placement of advertising, organizes and coordinates press conferences and other media events, tracks and reports on media coverage, compiles data, drafts messages, and writes other materials for use with internal audiences, including PowerPoint presentations, quarterly and annual reports and survey briefings. Provides administrative support to direct supervisor and other team members as assigned.
- Performs research and analysis using a variety of resources and working closely with the National Press Secretary to craft appropriate media messages, draft press releases, opinion editorials and other materials.
- In cooperation with issue teams and media team members, helps plan, organize and coordinate press conferences and other media events.
- Tracks media coverage, performs media analysis for various issues and campaigns.
- Identifies media opportunities and strategic responses to positions of politicians, institutions or groups for release in traditional media, social media, blogs and other outlets.
- Fields calls from reporters, bloggers and other members of the media, working with Beyond Coal press secretaries to direct media inquiries to proper spokespersons.
- Assists with the coordination of press events, including fulfillment of field materials for regional and local activities.
- Provides administrative and operational support to direct supervisor, including scheduling meetings, travel coordination, filing and other administrative tasks as assigned.
- Maintains and strengthens existing media lists, pulls targeted media lists as needed and builds media lists in anticipation of team and campaign needs.
- Researches, writes and designs materials for internal communications needs, including PowerPoint presentations and occasional fact sheets & internal reports.
- Oversees student interns.
- Performs administrative procedures and miscellaneous duties as assigned.
Knowledge and Skills:
- B.A. degree in communications, journalism, or a closely related field, or the equivalent combination of education and experience.
- Internship experience as a journalist, media liaison or other position involving media/press relations.
- Excellent writing and communications skills
- Public speaking ability
- Knowledge of environmental issues and/or national politics preferred
- Ability to work cooperatively and interact effectively with staff, volunteers, the public and members of the media
- Ability to meet quick deadlines and prioritize multiple projects
This position is represented by a collective bargaining unit and is subject to the terms and conditions of the contract between Sierra Club and John Muir Local.
The Sierra Club offers competitive salary package commensurate with skills and experience plus excellent benefits that include medical, dental, and vision coverage, and a retirement savings 401(k) plan. This is a category 7 non-exempt position.
The Sierra Club is an equal opportunity employer committed to a diverse workforce.
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