Media Specialist for our Public Lands Program - Reposted

  • Center for Biodiversity
  • Washington, DC, United States
  • Jan 28, 2017
Full time Advocacy Biology/Ecology Communication/Public Outreach

Job Description

The Center is currently looking for a full-time Media Specialist for our Public Lands Program. This position can be located in Denver, Colorado; Washington D.C.; or Tucson, Arizona.

General position overview: The Center for Biological Diversity seeks a dynamic, experienced, creative and media-savvy communicator for our work to protect America's public lands. The Center is a leading voice in public lands protection. Our highly motivated Public Lands team uses cutting-edge legal and advocacy strategies to tackle key threats to our national forests, deserts, grasslands, wildlife refuges and parks from oil and gas drilling, mining, logging, livestock grazing and other threats to privatize or industrialize federal lands. The Media Specialist will produce high-impact communications on every platform aimed at addressing the issues facing America's public lands including elevating the importance of these lands, generating positive media stories, op-eds, editorials and creative media products that drive the national discussion about public lands and wildlife protection, and play an integral role in maintaining the Center's national profile and work on these critical issues.

Primary duties:
Write compelling press releases, white papers, story pitches, blog posts, fact sheets, op-eds and other material.
Heighten public knowledge of the threats facing our public lands and solutions.
Work closely with communications and Public Lands staff to develop and execute long-term and near-term strategic communications plans.
Manage, plan and help execute rapid response to breaking news.
Organize and execute editorial drives.
Track national and international news on public lands and seek out strategic ways to become part of the news cycle.
Cultivate media relationships, pitch stories to reporters and editorial writers, and continually seek out new media opportunities.
Act as a public spokesperson as needed.
Provide media training to Public Lands staff on conducting interviews, maintaining good media relations and media strategies.
Integrate public lands-related materials into other Center communications.
Periodically read, research and synthesize public lands and wildlife-related science for lay audience materials.
Expand and refine the Center's existing communications materials, including the website and regular publications.
Provide educational and persuasive outreach to members of Congress and other decision makers.
Assist with outreach to the Center's 1.1 million supporters and activists.
Identify and act on political opportunities, especially in the media, to shift the national debate in our favor.

This position reports directly to the Communications Director and works closely with our communications program, Public Lands Director and public lands staff.

Essential qualities, qualifications and skills:
Proven ability to produce clear, concise, persuasive and powerful writing on tight deadlines.
Seasoned news judgment and solid understanding of compelling media narratives.
Exceptional writing, editing and verbal skills.
A deep working knowledge of public lands/environmental and politics.
An understanding of media cycles and the ability to consistently work with them.
The ability to thrive in a dynamic, fast-paced environment.
The ability to juggle multiple projects and multiple deadlines.
The ability to communicate in different styles depending on the forum, product and audience.
A strategic mindset that grasps short-term and long-term media opportunities and an ability to execute those opportunities.
Ability to research, synthesize and translate complex scientific concepts for a lay audience.
A penchant for innovative approaches to reaching new audiences.
A confident self-starter who also works well in a team environment.
A passion for oceans, sea life and saving all wildlife from extinction.
A bachelor's degree.
Five to 10 years of experience as a professional communicator, including journalism or advocacy.
Proven track record as a working journalist or in strategic communications work.

Benefits Package
Paid generous medical, dental and vision plan.
Paid STD and LTD.
403(b) plan with opportunity for match.
Generous time off policies.
Relaxed work atmosphere and dress code.

The Center for Biological Diversity deeply values, and is committed to sustaining and promoting, both biological and cultural diversity. We welcome, embrace and respect diversity of people, identities and cultures. We are committed to fostering an organizational culture of diversity and inclusion. The Center believes staff and board diversity is critical to saving life on Earth.
We are an equal opportunity employer.

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